Proper Craft, a CPG brand
Introducing a bright new way to know cannabis: PROPER CRAFT has set its sights on the future of cannabis and is inspired to produce quality, easy-to-understand brands with products that feed our consumer’s need for more education and to gain control in their buying decisions.
Inspired Brands of the Future
Our high-quality brands stand on consistency of product, commitment to sustainability efforts, and relatable marketing. We aim to bring freshly conceived and intentionally crafted brands to retail with a purpose to share a fresh perspective of the adult-use market that will continue to progress into 2020 and beyond.
Proper Craft was created and founded by
Brienna McWade and Ian Caine Wilson
Blake Hatcher, Panther Wilde, and Mark Rowland
Branding, Creative Direction,
Chief Marketing by
Brienna McWade
